Microsoft Launches New Product Category: Surface Computing

Picture a surface that can recognize physical objects from a paintbrush to a cell phone and allows hands-on, direct control of content such as photos, music and maps. Today at the Wall Street Journal’s D: All Things Digital conference, Microsoft Corp. CEO Steve Ballmer will unveil Microsoft Surface™, the first in a new category of surface computing products from Microsoft that breaks down traditional barriers between people and technology. Surface turns an ordinary tabletop into a vibrant, dynamic surface that provides effortless interaction with all forms of digital content through natural gestures, touch and physical objects. Beginning at the end of this year, consumers will be able to interact with Surface in hotels, retail establishments, restaurants and public entertainment venues.

Microsoft Surface puts people in control of their experiences with technology, making everyday tasks entertaining, enjoyable and efficient. Imagine ordering a beverage during a meal with just the tap of a finger. Imagine quickly browsing through music and dragging favorite songs onto a personal playlist by moving a finger across the screen. Imagine creating and sending a personal postcard of vacation pictures instantly to friends and family, while still wearing flip-flops.

The intuitive user interface works without a traditional mouse or keyboard, allowing people to interact with content and information on their own or collaboratively with their friends and families, just like in the real world. Surface is a 30-inch display in a table-like form factor that small groups can use at the same time. From digital finger painting to a virtual concierge, Surface brings natural interaction to the digital world in a new and exciting way.

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